For her entire adult life Ariel Hyatt has been a cheerleader for independent artists. She adores the challenges that today’s music business presents and she leads her team to help clients come out ahead. She is known throughout the industry for her books, and dedication to education and she loves teaching artists which she has done in 12 countries for over 100,000 creatives helping them take control of their marketing. She’s the author of 6 books on marketing, crowdfunding, social media, and publicity for artists. She enjoys her toddler, her cat, cooking, and discovering esoteric music blogs.